EVENT ADVERTISING • REACH PEOPLE AROUND THE MOMENT
Cox digital mobile billboard truck displaying Team Up creative on a New Orleans street at night
Past campaign example: Cox Super Bowl campaign in New Orleans, as identified by the campaign owner.
Sports-event campaign planning

Super Bowl Digital Mobile Billboard Advertising

Plan a digital mobile billboard truck campaign around game-week audiences, with routes, timing and creative tailored to your goal.

Request a Campaign Quote

A past Cox campaign in New Orleans

The photos show Cox creative on digital mobile billboard trucks during a past Super Bowl campaign in New Orleans. These images illustrate single-truck and coordinated fleet formats; they are not photos of the next host market.

Build a practical game-week plan

Share your target audience, dates, preferred hours and campaign message. Consider separate windows for hospitality visitors, fan gatherings and nearby business audiences. Confirm public-road access, security perimeters, closures and legal stopping locations before finalizing a route.

Campaign planning does not imply access to stadium grounds, official event sponsorship or a guaranteed position outside a venue.

Dedicated truck time or coordinated fleet

Explore exclusive campaigns for dedicated creative and custom scheduling. Multi-truck plans depend on availability, route feasibility and the agreed operating schedule.

Multiple Cox digital mobile billboard trucks displaying football-themed creative in New Orleans
Past campaign example: Cox Super Bowl campaign in New Orleans, as identified by the campaign owner.

Start with the right details

Send your campaign dates, audience, host market, number of trucks and artwork status. We will help evaluate a realistic campaign plan.

Plan Your Sports-Event Campaign

Plan against confirmed event details.

Verify the organizer schedule and identify the customer audience before selecting operating dates, districts or event-specific artwork.

Explore event campaign ideas

Read the event-specific advertising guide, then share your audience, offer and requested operating windows.

Common questions

Clear answers before you plan your next step.

How can a digital mobile billboard support this event campaign?

Give the intended audience one clear next step, such as finding a nearby business, visiting a booth or opening a campaign page. Plan the message and operating windows around that objective.

What should I include in an event advertising brief?

Include the event or venue, requested dates and hours, target audience, truck count and the business or response page you want people to visit.

Does event-area advertising include sponsorship or venue access?

Public-road advertising is planned separately from organizer sponsorship, admission and private-property access. Any requested venue access needs a separate review.

How can I track responses to the campaign?

Use a dedicated landing page, readable campaign URL, QR code or inquiry number. GPS records document operating activity; they do not count individual viewers or prove every conversion came from the truck.

How do I check campaign availability?

Send the city, dates, preferred operating hours and number of trucks through the quote page. Availability and practical route options are confirmed for the requested scope.